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Social media is an essential part of the marketing mix for any business, including law firms. While most firms have a presence on LinkedIn and X (Twitter), many tend to ignore Instagram. Why should attorneys consider using Instagram to market their firms? The platform has over one billion active users worldwide. It has proven to […]
Is a legal marketing funnel right for your firm’s marketing strategy? When it comes to marketing their law firms, lawyers have plenty of options. They can choose to advertise in print or online, sponsor events, or network with potential clients. However, not all marketing strategies are created equal and some are far more effective than […]
